We have built a beta of a Rocket Mortgage application process so you could live the experience and make it interactive, rather than viewing a two-dimensional screen.

“We are also very excited about virtual reality. Rocket Mortgage's development team is looking for new ways to connect with customers, Farner said. “Jeff Bezos has a focus on voice and he is highly invested in this product and where it is going,” added Farner. The adoption rate with Alexa is strong because people are accustomed to using it for transactions with Amazon and other vendors, like Domino’s Pizza.

Now it uses asset information to determine income which means greater accuracy and one less data source, he said. It used to check bank accounts and obtain income information, with the applicant’s consent. To make the small screen of a phone useful for a complex process like a mortgage application, which typically generates stacks of paper, Rocket Mortgage does a lot of the work with data. “If you give them the ability to use their phones they will.” In its first six months Rocket Mortgage had more online visits than Quicken Loans over its entire history, and 60 to 70 percent of the visits are on mobile, he added. Rewards points earned outside of using your card, can also be used for an. So as more and more people use Alexa, they expect that everything will be possible to do on Alexa.” The Rewards points you earn by using your Rocket Visa Signature Card can be redeemed towards savings on your next home with Rocket Mortgage a credit (up to 8k) will be applied to all funds required at closing, which include closing costs, down payment and fees. No one said they needed online mortgage, but they did say I do everything on line using my phone and that applies to every experience. But you also have to see where the industry is going and offer people something they might not have asked for. It is important to listen to clients, and we do a lot of research and use it to make products better. “We’re from Detroit,” said Farner as he recalled Henry Ford’s famous comment that if he had asked people what they wanted they would have said a faster horse. Quicken Loans combines market research with its own views on what is possible and what might be attractive to consumers. Our cultural value is to be a leader in the fintech space.”Īmazon makes Alexa’s source code open to anyone who wants to develop an app, or “Skill” in Amazon terminology, for Alexa. “A group started doing research and came forward and said they wanted to build this, do we have your support? Absolutely. During some innovation time at Rocket Mortgage, staff members were looking at market research and thinking about how to differentiate Rocket from its competition.

My rocket mortgage